France bans the use of ‘meat terms’ on vegan and vegetarian product alternatives

France bans the use of meat terms

In an effort to combat the rising popularity of meat substitutes, France announced a regulation prohibiting vegetarian plant-based protein items from referring to themselves using names typically used to describe meat products, with the exception of “burger.” In October, the prohibition will go into effect.

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Protected Geographical Indicators are mandated to be used for EU exports, according to the European Court of Justice.

The European Court of Justice (ECJ) reached its decision on July 14 and put an end to a protracted legal dispute between Greece and Denmark over the use of labelling on feta cheese. This decision applies to protected commodities produced in the EU even if they are exported to third countries.

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